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Guides, FAQs, and answers about reviews, scores, claiming a company, and managing your account.
Everything about writing reviews on TrustRating: how to write one that helps others, what happens after you submit, and how to edit or delete it later.
3 guides →How TrustRating keeps reviews honest: the systems that catch fake reviews, and how you can report content that breaks the rules.
2 guides →How to claim your company profile for free, prove you represent the business, and verify your domain for the strongest trust signals.
2 guides →Make your public company page look like your company: logo, banner, brand colors, custom links — and bring your team in with the right roles.
2 guides →Invite your customers to review, track the results, and respond publicly — the two habits that grow a healthy TrustRating profile.
2 guides →Put your TrustRating to work: embed live review widgets on your website and use badges and marketing assets everywhere else.
2 guides →Understand your analytics dashboard, benchmark against your category, and put the AI tools — Brand Pulse, reply drafting, on-demand scans — to work.
2 guides →Connect TrustRating to your own systems: create API keys, pull reviews and stats, trigger invitations from your order flow, and receive webhooks.
2 guides →Earn commissions by recommending TrustRating: how to apply, how referrals are tracked, and how earnings and payouts work.
2 guides →How TrustRating plans are structured, which billing periods you can choose, how to subscribe from the business panel, and what happens when you upgrade or downgrade.
Read guide →How to invite customers to review your business: tracked links, platform-sent emails, the reusable share link, timing strategy, and tracking results.
Read guide →How to find or add your company on TrustRating, prove you represent it, create your business account along the way, and what unlocks once your claim is approved.
Read guide →A layer-by-layer look at TrustRating's defenses against fake reviews: verified accounts, bot protection, TrustGuard screening, human moderation, and community flagging.
Read guide →A step-by-step guide to writing a review that genuinely helps other shoppers: choosing the right star rating, what details to include, and the rules to follow.
Read guide →A complete introduction to TrustRating: what the platform does, who it is for, and how reviews, TrustScores, and company profiles fit together.
TrustRating is a trust intelligence platform that combines customer reviews with analysis from multiple leading AI models. It helps people research companies, compare ratings, identify potential risks, and make better-informed decisions.
Customers submit reviews, which are verified where possible. AI models independently assess publicly available information about each company, and the results are combined into a published TrustScore that is regularly recalculated.
A TrustScore is a rating that brings together AI-generated company assessments and available customer-review information. It is designed to provide a broader view of a company’s trustworthiness, reputation, service, reliability, and support.
TrustScores are recalculated regularly as new reviews, company information, and AI assessments become available. TrustRating’s public explanation states that scores are recomputed daily.
TrustRating uses multiple leading AI models to assess companies independently. Company profiles display the individual model results and an overall AI consensus where available.
Each AI model may use different data, reasoning methods, and weighting. Showing the individual ratings allows users to see where the models agree and where their assessments differ.